Kohler · Interceramic

Client Kohler Mexico
Project type In-store display program
Location Mexico (~70 Interceramic stores)
Year 2024
Kohler · Interceramic — vista principal del proyecto

Conceptual visualization

Project details

Challenge

Kohler needed unified visual presence within Interceramic stores selling its product line. The challenge: integrate more than 500 Kohler display points within the regular Interceramic customer path across ~70 stores, without competing with the host brand while maintaining Kohler identity.

Overview

Kohler display program installed inside the Interceramic stores that carry the brand's line. Approximately 70 branches receive more than 500 specialized displays for faucets, sanitary ware, and Kohler accessories, integrating into the regular Interceramic customer journey.

Scope

Design, manufacturing, and installation of more than 500 Kohler displays within the Interceramic network, distributed across ~70 stores nationwide.

Coverage

~70 stores · +500 displays

Result

Unified Kohler presentation system within the Interceramic network, with more than 500 display points. Improves brand line visibility and unifies the brand experience on the floor nationwide.

Where Kohler is presented within the largest ceramic network in Mexico.